Are You Thinking of Listing Your Charlotte Home? Remember, Pricing Is Critical
So you're going to list your Charlotte home for sale? Why not increase your chances of selling your home in this competitive Charlotte real estate market, maximizing your net, on one of your largest investments.
The single most important decision you will make in selling your Charlotte home is pricing it correctly. No amount of marketing, advertising, open houses, cleaning or staging will sell an overpriced house, period. Because we are inundated with online stats and have access to SO much information, today's savvy buyers are definitely informed and have a thorough understanding of your competition and recent sales in your area. And because the buyer pool is smaller than it was when you purchased your home, you WILL miss your buyer, have to endure the market longer and more importantly, sell your house for less money.
Oftentimes when a Realtor® presents a market absorption trend and a comparative market analysis (CMA) to determine a seller's home value, many sellers respond, "Oh no! I'm not just going to give my house away--especially not after all that we've done to the place!"
The fact is, we work with and in the local market stats each and every day of the week and are confident in our market assessments. We tour other homes in your community that are also on the market to compare--as well, you should do the same. Our goal is to get the BEST possible price for your home that we possibly can. Realtors® who work in your local market are far more 'in-tune' with the particulars that lend themselves to your home's value, whether negatively or positively.
When a seller prices their home ABOVE the market value, your showings will reflect that as well. Few or no showings = no Offer on the home. If a buyer does fall in love with an overpriced home and the Contract price is too high, the home will not appraise. This MUST be taken into consideration when listing your Charlotte home.
Also, bear in mind that if you do overprice your Charlotte home for sale, you could be helping your neighbors sell their home which is priced at market value. The longer your home sits on the market, the more buyers (and their agents) will wonder what is wrong with your property.
In summary, over-pricing can...
- Increase your market time
- Reduce the number of showings on your home
- DECREASE your net
- Sell your neighbor's home
- Cause your deal to 'fall apart' with an appraisal that is less than your Contract price.
Are you seriously ready to list your Charlotte Home, to sell it now and avoid the pitfalls of overpricing? We can help! Give us a call today or visit our website for a wealth of information to help you sell your Charlotte home.
Originally posted at www.iCharlotteRealEstate.com
(THE best Charlotte home search available - no kidding!)
Debe Maxwell, CRS/Realtor®/Broker
Broker@TheCharlotteScoop.com
Phone (704) 491-3310
Yes it is.
We just listed a house under appraised value have had 10 showings and 3 offers and above asking, got to love it.
Just like the old days.
Thank you for sharing and best of luck!
Jeff & Heather--EXACTLY! Now, that's what I'm talking about! When coupled with great staging, nice updates and no-hassle showings, pricing can truly get it sold in any market.
I dont think I could say it better than you did. What's more important is that for "visual" readers like me, this message with your chart rings clear.
So true! Sitting there, collecting dust and watching others in the neighborhood sell is just not what a seller wants to happen. Price it right for the market of today, as the market of tomorrow might just be lower. WELL SAID, Debe, WELL SAID!
Debe, not only is your message true and well-stated, your graph makes the point crystal clear. Whether the market is Charlotte NC or San Carlos CA, pricing is critical. Suggested and re-blogged.
Debe - We can tell this to sellers until we are blue in the face, but they ususally list with the person who promises the highest price, insuring that it won't happen.
Loreena: Well, thank you! I never could get my graphic to look perfect but, it does get the message cross, I think!
Dick & Dixie: Exactly--extended shelf life is not a good thing in ANY business but, in real estate, it can be catastrophic.
Lottie: Thank you so much! I'm very appreciative of your re-blog and yes, the message applies universally!
Larry: I know--that is so sad to see happen. I had that very experience last year--I wound up with the listing after the other agent tried for nearly a year at the inflated price. By the time I got the property, the sellers were desperate to sell and wound up having to short sell the property. It WOULD have sold at the price that I had quoted them the year prior but, they allowed themselves to be duped by the other agent who just wanted the 'win' to get the listing. So sad!
I always love illustrated education. Well done!
Since pricing is the number one criteria buyers search by, pricing is the most important factor when listing a home.
Debe: Great post and easily understood illustration. Thanks for this. I know just the client that needs to see it!
Pricing is EXTREMELY critical in our market and I LOVE the graphics!
Thanks, Mara! And, I always love your comments!! :-)
Craig: Yes, that's exactly right! It's more imperative now than ever before too!
Kirsten: Thank you and I try to share this with mine as well! GOOD LUCK!
Renee: Thank so much! Yes, I'd say your market is a critical one as well.
Debe - I love your whole write up - and especially your graphics!
I use the HD Flip camera - good = clear, bad = no wide angle...
Another great educational post for your Charlotte NC sellers, Debe. Pricing is everything, and is actually an art which you have obviously perfected.
Hey, Debe!
I included this post in Last Week's Favorites.
Debe, would that I could paste this post on my forehead whenever I go into a listing appointment! This is not a market for the faint-hearted or those who want to "test the waters." Our Jacksonville FL market is still declining, so we don't want our sellers to chase the market down.
Sharon
As always, Deb, great information! As I always say to my sellers: we only have two variables we can really influence in a home sale (aside from the condition of the house, of course): time and money. And overpriced homes will always take more time to sell (if they ever do). And the more time, the less money!