Buyers Market and Charlotte Home Sellers -
Bringing the Two Together for the Sale
In today’s real estate market, you can experience a difficult time selling your Charlotte home. However, the fact remains that homes are still being bought and sold each and every day. Buyers are out there; your mission, as a seller is to attract them to your home.
Here are a few tips for getting Charlotte homes SOLD in any real estate market:
Prepararation – Your home needs to stand out from the rest, including sparkle and shine:
• Make minor repairs: Patch holes, fix faucets and replace cracked tiles.
• Clean thoroughly inside and out: Including cobwebs, dirty carpets, worn rugs and getting rid of any smelly odors.
• Check your curb appeal: Mow the lawn, plant flowers, trim bushes, etc.
• Remove clutter and de-personalize: If it isn’t essential, pack it up or get rid of it, keeping in mind that eventually, when your home sells, you’re going to have to pack it up anyway!
• Straighten out your cabinets and closets: Buyers will open them; make sure they’re nice and neat.
Staging - Hire a professional home stager or if money is tight, read informational home staging articles on doing it yourself. Here are a few quick tips: • Carefullychoose your window coverings, or eliminate them.
• Tie new bathroom towels with ribbons or cording for a polished bathroom look.
• Use colors to bring out the appeal in the room.
• Don’t forget the plants. A simple, yet highly effective way to make a difference with a showing–fresh, live plants just brighten the room and the buyer gets the feeling that there is ‘great light’ in the home as well.

Good Marketing Techniques - A strong marketing campaign strategy is an absolute MUST. A few
techniques you want to be sure you or your agent includes in your marketing campaign are:
• Take photographs with good lighting that show off the positive aspects of your home. If you or your agent aren’t ‘into’ photography, hire a professional–well worth the money you will spend to showcase your home online.
• Create a virtual tour that showcases both the inside and outside of your home.
• Display the photos and virtual tour on as many real estate websites as possible.
Selling Charlotte homes isn’t a quick or easy endeavor, especially now. Aggressive marketers are the winners. Taking the time to clean and stage your home, as well as create a far-reaching marketing campaign, can get that for SOLD sign displayed much quicker.
If you’d like to sell your home, let me create a strong, far-reaching marketing campaign to get your home SOLD. Give me a call email me today.
(THE best Charlotte home search available - no kidding!)
Debe Maxwell, CRS/Realtor®/Broker
Broker@TheCharlotteScoop.com
Phone (704) 491-3310








Debe: Nice list for sellers to review before going to market. Excellent points on each topic.
A great checklist for sellers before showing a home. I always read this posts to see if someone else lists something I've missed.
Gretchen
Thanks, Kirsten! There's so much for sellers to do these days, isn't there?
Gretchen: Thank you! Same here--as I said above, there's more to do for sellers than ever before, I believe! We MUST stay on top of our game!
Hi Debe, I like every suggestion you have made. But first and foremost, the price has to be right. I stage every property but before I do, I get agreement to price it right. My average market time is between short and very short.
Debe, Loved your tip about organizing cabinets as usually everyone just throws things inside to hide whatever. Love how we can now connect AR with LinkedIn. Pretty cool.
PS Have you seen the CBS News video on home staging?
Debe, very good suggestions for sellers; especially the one about the drawers should be neat and tidy, as buyers can't resist opening drawers.
Debe, what a great advice to sellers I loved William's comment I am with him Price has to be right as well, than this guarantees a recipe for a sale:)
According to this list, some will just never be ready! The good news is that you can hire an organizer to come in and help out.
Another great post from you Debe! Price is king in my market.....but of course the condition has to be just about perfect...
Great tips Debe! All these are an absolute must to sell in a tricky market.
Hi Debe,
Not only good information, but the layout and colors are very appealing.
It was nice to meet you in Seattle. Now I get to "place" you in your home environment.
Thanks
Phil
William: You're so right! Pricing it right is KEY and I have a post in draft with regards to that for later today as well!
Tina: No, I haven't! That may be something fantastic to share with sellers!
Rebecca: Right?! We tend to shove everything in there thinking that no one will look--ALL of my buyers take a peek into the drawers, cabinets and closets!
Endre: I totally agree! Thanks for the comment!
Mara: Wish I knew a good one--I NEED ONE of those!! LOL
Barbara: Thanks and yes, price is king here too--if it's not priced correctly, it doesn't sell!
Thanks, Gabe! It always works so nicely when all of these are followed...along with pricing it correctly.
Phil: Thank you so much! It was a real treat to meet you as well! Hope you have a fabulous Fourth!
Great advice, Deb. I hope you know that while I rarely comment, I do stalk you. LOL I love how you market your homes, your community and yourself. Happy 4th!